Design Canvas

• Iteration 1

  With this interation, we are creating a demo mockup, which gives a brief overview about the project's outcome.

Discover Phase

Create project plan

Create a brief project plan, considering the Design Thinking phases, the Double Diamond steps and the planned iterations. Align them to the intermediate and final presentation date.

Visit ESD

Visit ESD, that is the contractual call center of EnBW, in order to analyze the customer process and to carry out interviews.

Master MyDesignProcess

Get used to the tool MyDesignProcess to an necesary extent

Fill Design Canvas

Using the given template in MDP

Define Phase

Identify processes at ESD

Illustrate campaigns at ESD

Develop Phase

Designing the mock up

Derive design implications for the mock up based on the prior analysis

Deliver Phase

Creating a mock up

Creating a mock up using powerpoint animations and the EnBW user platform

Creating PPT

Creating the PPT slides for the first intermediate presentation

• Iteration 2

  With this iteration, we want to create a design prototype, which covers functional features, which we want to test.

  Flyer_final2.pdf

Discover Phase

Interview with Vodafone

Interview Daniel Ullrich from Vodafone with respects to
- usage of Wishbi
- usage of Liveshop
- measures
- KPI's

Interview with SofaDoc

Interview Robert from SofaDoc with respects to
- a white label, which we would like to use in order to test our solution
- testing at SofaDoc

Interview with EnBW

Interview Werner Schäfer from EnBW with respects to
- KPI's and measures
- NBA's
- project scope
- web selling

Define Phase

Scenarios for testing

Create two scenarios for testing

1. With white label from SofaDoc
2. Without white label from SofaDoc
3. Consider the general set-up for testing (Who, when, where, what?)

Business case criteria

Define relevant criteria for the business case calculation

Develop Phase

Creating design prototype

Two mockups created:

1. First one
- Tools used: Balsamiq Mockups
- Purpose: evalutate accessability of video service on EnBW homepage and customer portal

2. Second one
- Tools used: PowerPoint and Adobe Illustrator
- Purpose: evaluate video call interface features

Deliver Phase

Test prototype

Testing will be carried out at EnBW lab in Stuttgart on 02.02.2018

• Iteration 3

  With this iteration, we want to create a functional prototype and identify the acceptance for each of the three stages identified stages

Discover Phase

Interview with Wishbi

Carrying out this interview, we want to identify business case potentials of the video service

Define Phase

Create business model canvas

Now that we have conducted the business case requirements, a business model canvas is being created to evaluate the value proposition

Identify testing requirements

During an appointment with the market research department of EnBW, we discussed the requirements for testing the prototypes in the EnBW lab

Develop Phase

Create functional prototype

- Tools used: Skype (because it covers all necessary funcionalities for testing)
- Purpose: evalutate acceptance for each of the three stages of our video service solution

Deliver Phase

Test prototype

Testing will be carried out at EnBW lab in Stuttgart on 02.02.2018